About Us


Starting in 1961, founding brothers, Paul and Jerome Fletcher, began developing conservation based master-planned communities throughout the Southeastern U.S., including the legendary TPC Sawgrass. Since then their ingenuity and insights have helped to steadily grow our business, relationships and reputation.

Today, with localized in-depth market knowledge providing a distinct advantage with investments, and long-term investment partners, including the legendary Sam Zell from Chicago, the nation’s largest hedge funds and private equity groups, Fletcher Davis’ integrity and value-based quality provides the foundation for long-standing relationships to flourish. From this strong history, Fletcher Davis has grown to over $250 million in assets it either owns, develops and/or manages.


Development Philosophy

The word “green” or “sustainable” is often used in the media and increasingly by developers and builders with respect to their products; however, Fletcher Davis has been creating “sustainable communities” for over fifty years. We do this by creating “places” that protect natural systems, honor local culture/heritage, and promote nearby economies.

The design of our communities conveniently connects people to the places where they live, work, and recreate through pedestrian, bicycle, and alternative vehicle access. This is further accomplished through the integration of several key elements, which include: energy, water, waste, and food. Our goal is to consider each of these elements in our designs at the neighborhood and regional scales.


  • Goals: Reduce CO2 emissions.
  • Objectives: Reduce energy use and dependence on non-renewable energy sources.
  • Strategies: Integration of land use (compact, mixed use, density) and mobility (pedestrian, transit, rail, bicycle); construct energy efficient buildings; utilize local/regional businesses and companies.


  • Goals: Reduce potable water demands and surface/ground water pollution.
  • Objectives: Protect watersheds, surficial and deep aquifers, and floodplains.
  • Strategies: Recycle wastewater and storm water; use native landscaping; minimize irrigation needs by limiting turf grass areas; harvest rainwater; create water efficient structures; utilize Low Impact Development (LID) techniques such as: bio-retention, less concrete storm pipe, more efficiency at the upper end of the “treatment train” through limitations in the covenants and restrictions, maintain vegetation/trees, etc – all to better mimic the natural systems.


  • Goals: Reduce consumption of non-renewable resources and waste disposal
  • Objectives: Reuse, recycle, and convert waste into resources.
  • Strategies: Utilize local materials for construction and salvage/recycle construction waste: minimize site clearing and removal of topsoil; community sharing programs to maximize the useful life of items.


  • Goals: Reduce CO2 emissions, reduce “competition” between urban and rural land uses, and promote regional “slow” food.
  • Objectives: Produce food locally, integrate food production across the urban to rural transect, promote local food.
  • Strategies: Promote local “farms-to-markets” community supported agriculture; farmer’s markets; provide for community garden parks; promote the growing of native food-producing vegetation over ornamentals; celebrate local food (i.e. community festivals).